Join the selection

The Colors NYC 2025

— October 8, 2025 —

Consulate General of France, Manhattan, New York City

Are you a committed, innovative or resolutely inclusive cosmetics or perfume brand?

Seize the opportunity to join a selection of beauty and fragrance brands that are shaping the future of the multicultural market, a demanding showcase dedicated to innovative, high-quality, and culturally conscious brands, presented in New York on October 8 during The Colors.

What you get if you are selected:

  • An official booth in a prestigious setting

  • A dedicated high table (80 cm in diameter) to display your products

  • A location in the heart of the Consulate General of France in New York

  • A place for every session

  • A targeted networking opportunity with key players in the beauty and fragrance market

How to participate?

  1. Discover the two available formulas

    • Individual display (80 cm diameter high table)

    • Presence in the official event program

    • Access to a targeted professional audience: journalists, buyers, experts, influencers

    • The Colors 2025 Official Selection" digital badge for use on your communication media

    • Concrete media visibility

      • Presence in the press release list

      • Access to a selection of journalists, content creators and industry influencers

      • Prominence on The Colors editorial channels

    • All the advantages of the Networking Showcase package

    • Dedicated post on the Instagram/LinkedIn account @thecolors ahead of the event

    • Photo prominence in the official summary sent to our partners and the media

    Exclusive meetings :

2. Fill in the application form

✔️ Places for The Colors NYC selection are very limited.

✔️ Fill in the form to apply for a chance to be one of the brands featured on October 8.

IMPORTANT:

  • Only ticket holders can apply. Choose your ticket here.

  • Products to be tested can be sent to Paris until September 14.

  • The final selection will be announced on September 20.

✔️ Selection criteria :

  • Inclusive formulation quality

  • Multicultural, natural, sustainable or innovative roots

  • Strong narrative or environmental and social commitment

  • International ambition and a clear vision

✔️ Selection committee: The Colors

Practical information

Consulate General of France,

934 5th Ave, New York

We are delighted to welcome you to the Consulate General of France, housed in a former mansion designed in 1926 by architects Alexander Walter and Léon Gillette. This historic venue provides a distinguished setting for making valuable connections on 5th Avenue, overlooking Central Park.